What was yahoos net revenue in 1998




















Shopping welcomed numerous brand name merchants during the quarter, including Art. In addition, the company launched local Yahoo! In support of the company's efforts to provide the leading personal financial services on the Web, Yahoo! Finance and My Yahoo! Communications During the quarter, Yahoo!

The company launched Yahoo! The new service also lets Yahoo! Mobile features a library of approximately 4, downloadable Palm software applications. In addition, the company enhanced its Yahoo! Mail service with the launch of Yahoo! Media During the quarter, Yahoo! The company completed its acquisition of broadcast.

Broadcast also provides Yahoo! Pagebuilder, a point-and-click, drag-and-drop tool, enabling novice users to easily create professional-looking home pages. Distribution Yahoo! In September, users accessed Yahoo! Sprint PCS Internet-enabled wireless digital phones became available nationwide during the third quarter, offering a range of Yahoo! Canada business including the URL, www.

The results of operations of Yahoo! Canada are included in the statement of operations of Yahoo! This in-process research and development had not reached technological feasibility and had no alternative future use. Results of operations for F-4 VivaSmart, Inc. Results of operations for VivaSmart, Inc. Sponsorship advertising contracts have longer terms ranging from three months to three years than standard banner advertising contracts and also involve more integration with Yahoo! Furthermore, advertising revenue is recognized provided that no significant Company obligations remain at the end of a period and collection of the resulting receivable is probable.

Company obligations typically include guarantees of minimum number of impressions; to the extent minimum guaranteed impressions are not met, the Company defers recognition of the corresponding revenues until the remaining guaran- teed impression levels are achieved. The Company also earns revenue from business services, electronic commerce transactions, and barter transactions.

Business services revenues include fees for broadcasting live and on-demand events as well as hosting services and membership programs and are recognized in the month in which the service is performed, provided that no significant Company obligations remain and collection of the resulting receivable is probable.

Revenues from electronic commerce transactions are recognized by the Company upon notification from the advertiser of revenues earned by Yahoo!. Revenues from barter transactions are recognized during the period in which the advertisements are displayed in Yahoo! Barter transactions are recorded at the fair value of the goods or services provided or received, whichever is more readily determinable in the circumstances.

In determining the value of the goods or services provided, the Company uses historical pricing of comparable cash transactions. Advertising Revenue. Contracted prices on these orders are comparable to those given to other similarly situated customers of the Company.

Web-based advertising will not decrease due to competitive or other factors. Additionally, while the Company has experienced strong revenue growth during the last three years, management does not believe that this level of revenue growth will be sustained in future periods. Business Services Revenue. Business services revenue consists of revenues generated from broadcast- ing live and on-demand audio and video events and subscription-based hosting services.

The increase is primarily attributable to the increasing number of events broadcasted by the Company and the increased number of users of the various hosting services. Cost of Revenues Cost of revenues consists of the expenses associated with the production and usage of Yahoo!

The Company does not allocate any cost of revenues or operating costs to its business services segment as management does not use this information to measure the performance of the operating segment. The Company anticipates that its content and Internet connection expenses will increase with the quantity and quality of content available on Yahoo! As measured in page views defined as electronic page displays , the Company delivered an average of approximately million page views per day in June compared with an average of approximately million page views per day in June Japan, an unconsolidated joint venture of the Company, is included in these page view figures and accounted for an average of approximately 85 million page views per day in June and an average of approximately 22 million page views per day in June The Company anticipates that its content and Internet connection expenses will continue to increase in absolute dollars for the foreseeable future.

Sales and marketing expenses consist primarily of advertising and other marketing related expenses which include distribution costs , compensation and employee-related expenses which includes employer payroll taxes assessed on non-qualified stock option exercises and stock-based compensation expense , sales commissions, and travel costs. The Company anticipates that sales and marketing expenses in absolute dollars will increase in future periods as it continues to pursue an aggressive brand-building strategy through advertising and distribution, continues to expand its international operations, and continues to build its global direct sales organization.

F-6 The increase in absolute dollars is primarily attributable to increases in the number of engineers that develop and enhance Yahoo! The Company believes that significant investments in product development are required to remain competitive. Consequently, the Company expects to incur increased product development expenditures in absolute dollars in future periods. General and administrative expenses consist primarily of compensation which includes employer payroll taxes assessed on non-qualified stock option exercises and stock-based compensation expense and fees for professional services, and the increase in absolute dollars is primarily attributable to increases in these areas.

The Company believes that the absolute dollar level of general and administrative expenses will increase in future periods, as a result of an increase in personnel and increased fees for professional services. Investment income in future periods may fluctuate as a result of fluctuations in average cash balances maintained by the Company and changes in the market rates of its investments.

The change is attributable to the continuing profitable results recorded in the European and Korean joint ventures in the F-7 The Company expects that minority interests in operations of consolidated subsidiaries in the aggregate will continue to fluctuate in future periods as a function of the results from consolidated subsidiaries. This rate may change during the remainder of if operating results or acquisition related costs differ significantly from current projections.

The provision for income taxes for the six month period ended June 30, differs from the amount computed by applying the statutory federal rate principally due to nondeductible costs related to the acquisitions of GeoCities, Encompass, and Online Anywhere, nondeductible amortization charges related to other acquisitions, and a change in income tax regulations resulting in the recognition of certain acquired loss carryforward benefits.

Japan equity investment. The Company is subject to employer payroll taxes on employee exercises of non-qualified stock options. These employer payroll taxes would be recorded as a charge to operations allocated between sales and marketing, product development and general and administrative in the period such options are exercised based on actual gains realized by employees. In addition, the Company would receive tax deductions for gains realized by employees on the exercise of non-qualified stock options for which the benefit is recorded as additional paid-in capital.

F-8 Capital expenditures have generally been comprised of purchases of computer hardware and software as well as leasehold improvements related to leased facilities, and are expected to increase in future periods. The amount of the rent obligation is contingent upon future events. The Company currently has no material commitments other than those under operating lease agreements.

The Company has experienced a substantial increase in its capital expenditures and operating lease arrangements since its inception, which is consistent with increased staffing, and anticipates that this will continue in the future. Additionally, the Company will continue to evaluate possible acquisitions of, or investments in businesses, products, and technologies that are complementary to those of the Company, which may require the use of cash.

The year-to-year increases are primarily attributable to the increasing number of events broadcasted by the Company and the increasing number of users of the various hosting services. The Company broadcasted approximately 3, events during , as compared to 1, and during and , respectively. Store, which was launched during the first quarter of , comprised the most significant portion of revenue from hosting services. Store members totaled 9, and 3, as of December 31, and , respectively. As measured in page views defined as electronic page displays , the Company delivered an average of approximately million page views per day in December compared with an average of approximately million page views per day in Decem- ber and an average of approximately 84 million page views per day in December Japan, an unconsolidated joint venture of the Company, is included in these page views figures and accounted for an average of approximately 39 million per day in December , an average of approximately 13 million per day in December , and an average of approximately 5 million per day in December Sales and marketing expenses consist primarily of advertising and other marketing related expenses which include distribution costs , compensation and employee related expenses which include employer payroll taxes assessed on non-qualified stock option exercises and stock-based compensation expense , sales commissions, and travel costs.

The year-to-year increases in absolute dollars are primarily attributable to an increase in advertising F The Company anticipates that sales and marketing expenses in absolute dollars will increase in future periods as it continues to pursue an aggressive brand-building strategy through advertising and distribution, continues to expand its interna- tional operations, and continues to build its global direct sales organization.

The year-to-year increases in absolute dollars are primarily attributable to increases in the number of engineers that develop and enhance Yahoo! General and administrative expenses consist primarily of compensation which includes employer payroll taxes assessed on non-qualified stock option exercises and stock-based compensation expense and fees for professional services, and the year-to-year increases in absolute dollars are primarily attributable to increases in these areas.

There was no amortization expense in The year-to-year increases are principally attributable to goodwill amortization resulting from the March Yahoo! Also, organizations with more profound pockets:. For example, America On the web and Microsoft - are representing a test to Yahoo's situation in the entrance space. This factor has incited industry investigators to estimate over a potential takeover or value speculation situation from a media organization, for example, Time Warner or CBS.

Mallett said that Yahoo's relationship with media organizations will, until further notice, stay on a substance circulation level - however not on a standard with the Disney -Infoseek joint endeavor. It's not in our arrangements to attach to that level with a media organization, he said. Nonetheless, Mallett added that Yahoo was available to value associations with other innovation or correspondences firms. We never preclude it, Mallett said. He included, in any case, that a value relationship was not a necessary chore.

We don't believe it's fundamental toward the finish of to connect to one of these large goliaths to be serious, he said. Tags: Yahoo Finance. Social Plugin. Popular Posts.



0コメント

  • 1000 / 1000